WordPress Development Bangkok, Thailand

What Is WordPress Development?

WordPress development refers to the process of building, customizing, and optimizing websites using the WordPress content management system (CMS). It involves several key steps:

• Installation and setup of the WordPress core software on a web server. This usually happens through a few clicks on a web host.
• Selection and customization of WordPress themes to control the appearance, layout, and functionality of the site. This is done through theme development and modifications.
• Addition of plugins and extensions to add advanced features like e-commerce, forms, galleries, SEO tools, etc. Plugins enable customization without code.
• Custom development as needed for specialized site functionality not available out-of-the-box. This can involve custom post types, APIs, integrations, etc.
• Content population throughout the site with pages, blog posts, products, menus, etc. This provides the information architecture.
• Performance optimization through techniques like caching, image compression, minification, and CDNs. This helps improve site speed.
• Search engine optimization both on-site through metadata and technical factors, and off-site through link building and content marketing.
• Security hardening by setting proper file permissions, employing authentication, and leveraging security plugins. This protects against threats.
• Migration of existing site content onto the new WordPress site if launching a redesign.

The goal of WordPress development is to build a highly functional, secure, fast website that represents a brand online and achieves the site owner’s goals, whether informational or e-commerce. It blends creative and technical work.

What Are The Key Facts About WordPress Development

• WordPress powers over 40% of all websites on the internet today. It is the world’s most popular content management system.
• With multiple plugins and thousands of themes available, WordPress is highly customizable to meet diverse needs.
• WordPress is open-source software with a GPL license, meaning it is free to use and modify. The core software is maintained by the WordPress Foundation.
• Since it is based on PHP and MySQL, WordPress can be run on most standard web hosting plans that support these technologies.
• WordPress enables building all types of websites from personal blogs to ecommerce stores to enterprise business sites.
• Due to its popularity and extensibility, WordPress has a vast community of developers, designers, and content creators supporting it.
• WordPress is highly SEO-friendly out of the box with customizable title tags, meta descriptions, URLs, alt text, etc.
• With a REST API, native mobile apps can be built on top of WordPress. The editor is also fully responsive for mobile devices.
• Security and performance best practices need to be employed when developing WordPress sites to harden them against threats.
• WordPress is highly scalable and can manage enterprise-level traffic using optimizations like caching.
• With a flexible plugin architecture and template system, developers can build robust custom WordPress solutions.

Reposition Asia’s Custom WordPress Web Development

While WordPress makes powerful sites possible, custom development work is needed to make them a reality tailored to your specific business goals.

As a top WordPress agency in Bangkok, the Reposition Asia team specializes in taking sites from concept to completion through services like:

Technical Discovery: We learn about your site goals, audience, workflows, and challenges to address.

Information Architecture: Our team maps out an optimal site structure and user flows based on purpose.

Design & Branding: We craft mobile-friendly designs that express your brand personality.

Custom Theme Development: Our developers build custom WordPress themes optimized for your needs.

Content Population: We handle the heavy lifting of adding pages, blog posts, products and metadata.

SEO Optimization: Every aspect from URL structure to metadata to speed is fine-tuned for search visibility.

Page Speed Optimization: We employ performance best practices so your site loads quickly.

Security Hardening: Our team locks down sites to prevent vulnerabilities and attacks.

Testing & QA: Comprehensive testing ensures everything functions properly before launch.

Hosting Configuration: We get a secure managed WordPress hosting setup and tuned.

Ongoing Support: After launch, we provide support to help manage and expand your site.

This comprehensive approach enables us to deliver a strategically designed, highly functional WordPress website tailored specifically for you.

Architecting Intuitive Site Structures

An unclear or disorganized site structure hampers usability and conversions. That’s why Reposition Asia pays meticulous attention to architecting site information architecture optimized for user tasks and journeys. Our IA process involves:

Card sorting: We work with you to group content pages and categories intuitively based on relationships.

User flows: We map out key site actions users will take like checking out or finding help articles.

Taxonomy planning: A well-organized taxonomy makes it easy to navigate between related content.

URL mapping: We optimize URL structure for semantics and user expectations.

Navigation design: Clear, minimal navigation reflects IA while focusing users on primary actions.

IA audits: We test IA early on with sample users to identify confusion points.

Mobile-first: The IA works seamlessly on mobile devices which often serve as site entry points.

Getting information architecture right from the start ensures long-term usability as your WordPress site grows.

WordPress Development Your Brand & Audience

For sites to effectively communicate your brand, the design must reflect visual identity and create the right emotional experience. Our design process balances brand cohesion with UX:

Brand guidelines: We ensure designs align with your brand style guide’s color schemes, fonts, logo use, imagery, etc.

Competitor research: Analyzing sites in your industry reveals elements users expect as conventions.

Persona alignment: Design choices mirror the visual aesthetics your target audiences respond to.

Hi-fi mockups: We present multiple homepage and internal page design concepts for collaborative polishing.

Style guides: Documentation shares brand assets like color codes, fonts and UI elements to ensure consistency.

Visual hierarchy: Layout and typography establish a clear visual hierarchy guiding visitors to key actions.

Conversion-focused: We optimize CTAs, forms, product displays and other conversion elements prominently.

The final designs should feel familiar to your audience while uniquely expressing your brand – leading to higher engagement and conversions.

Why Reposition Asia Should Be Your WordPress Development Partner?

With hundreds of successful projects completed, Reposition Asia has the proven process, creativity, and technical expertise to build websites that convert and grow businesses. Some key reasons to choose us as your WordPress partner:

• Local Market Experience in Thailand
• Custom Site Designs & Themes
• Conversion Optimization Focus
• All Work Done In-House, No Outsourcing
• Ongoing Support After Site Launch
• Digital Marketing to Promote Sites
• Trusted by Leading Companies Worldwide
• Flexible Budgets

Let us help take your digital presence to the next level with a strategically designed, high-converting WordPress website. Get in touch today to discuss your project goals and schedule a free consultation.